Find your perfect partner.
Catesby are well placed to help identify and secure suitable partners for brand planning to grow via this approach. Through our market knowledge from working across the key global markets, Catesby have a clear understanding of who are the most active retail partners and more importantly, who are the most successful at any given time.
Catesby are able to provide their client's with a partner search service including:
A thorough partner search determining and evaluating the strengths and weaknesses of each individual partner.
To help understand and establish a synergy between the brand and potential partner(s).
Partner agreements have a bad reputation due to their high rate of failure. The main reasons for this are:
Poor due diligence.
Poor working relationship between the brand and partner.
A limited understanding of the resources required from the brand.
The majority if not all the mistakes related to picking the wrong partner are preventable. Due diligence is a necessity when looking at committing to entering and expanding into new markets with a partner. Catesby undertake thorough due diligence on all parties with which our clients are in discussions to ensure that we have all the intelligence required to feel comfortable before committing to any agreement.